This Privacy Policy describes how we collect, use and share your personal information when you visit or purchase products or services from it.

Types of Personal Information Collected

When you visit a website, we automatically collect certain information about your device, including information about your web browser, IP address, time zone and some cookies installed on your device. In addition, as you browse the site, we also collect information about the individual pages or products you view, which sites or search terms referred you to the site, and information about how you interact with the site. We refer to this automatically collected information as “Device Information.”

We collect device information using the following technologies:

  – “Log files” track actions on the Site and collect data including your IP address, browser type, Internet service provider, referring/exit pages and date/time stamps.

– “Web beacons”, “tags” and “pixels” are electronic files that record information about how you browse the website.

[[insert a description of the type of other tracking technology used]]

In addition, we collect certain information about you when you purchase or attempt to purchase products or services through the Site, including your name, billing address, shipping address, payment information (including credit card number [[insert any other accepted payment type]]), email address and phone number. We refer to this type of information as “Order Information”.

[[insert any other information you collect: offline data, purchased marketing data/lists]]

The “personal information” referred to in this privacy policy includes device information and order information.

How do we use your personal information?

We generally use the order information we collect to ship orders placed by users through the Site (including processing your payment information, arranging shipments, and providing you with invoices and/or order confirmations). In addition, we will use order information for the following purposes: to communicate with you;

Screen orders for potential risk or fraud; and provide you with information or advertisements about our products or services based on the preferences you have shared with us.


We use the device information we collect to help us screen for potential risk and fraud (especially your IP address) and more generally to improve and optimize our website (for example, by generating information about how customers browse the website, how Interaction with the Site and analytics to measure the success of our marketing and advertising campaigns).


sharing your personal information

We share your personal information with third parties to help us make better use of your personal information, as described above.

Finally, we may also share your personal information to: comply with applicable laws and regulations; respond to subpoenas, search warrants, or other lawful requests for information we have received; or otherwise protect our rights.

[[Include this section if using remarketing or targeted advertising]]

Behavioral advertising

As described above, we may use your personal information to provide you with targeted advertising or marketing communications that we think may be of interest to you. To learn more about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational pages (available in English at: work).

In addition, you may opt out of certain services by visiting the Digital Advertising Alliance’s opt-out service portal (available in English at do not track

Please note that if you see a “do not track” signal in your browser, it means that we will not change the data collection and use practices of the website.

[[Include this section if the store is located in Europe or has customers located in Europe]]

Your rights

If you are a European resident, you have the right to access the personal information we hold about you and to request that your personal information be corrected, updated or deleted. If you wish to exercise this right, please contact us using the contact information below.

In addition, if you are a European resident, we process your information in order to perform a contract we may have with you (for example, if you place an order through a website), or otherwise for our legitimate business interests as outlined above. Please also note that your information will be transferred outside of Europe, including Canada and the United States.

Data retention

When you place an order through the Site, we retain information about your order for our records, unless you ask us to delete this information.


We may update this Privacy Policy from time to time due to changes in related practices or for other operational, legal or regulatory reasons.